WHO WE ARE

 

Common Thread Strategies (CTS) was formed in 2016 by Jesse Moore, a long-time messaging and partnership strategist within the Obama Administration.  Following nearly 15 years of community and public service – CTS was formed to infuse creativity, high-impact partnerships, emotional depth, and culturally relevant messaging into innovative projects to advance social progress.

Whether shaping a strategic effort to improve trust between police and communities of color, increasing brand recognition for youth empowerment organizations, or enhancing the fundraising capacity of a social justice non-profit – we remain committed to methodical goal setting, audience exploration, emotionally rich content development, and dynamic message treatments. 

The problems we aim to help you solve are complex, but our mission is simple:  Provide clients with the language, ideas, and strategic infrastructure they need to maximize their impact as agents of change.